Adsense Now

At the end of October 2007, Feedburner announced that you can start integrating Adsense ads into your web site via your Feedburner account. Confused? Well, I was too. Let’s start with the basics. Feedburner is an RSS feed stat analytics tool. Basically, when you set up a Feedburner account, everyone who subscribes to your feeds using any RSS feed tool they have gets redirected to your Feedburner feed. That way, you could keep count of the subscribers who read your blogs’ feed throughout an entire day. When you sign into your Feedburner account, you’ll get access to your feed stats, which includes not only the subscribers but the number of people who actually click on the link to visit your web site.

Feedburner has this functionality called “Feedflare” which allows you to view your web site statistics, sort of a like a counter. When you activate your Feedflare functionality, you will be given a code which you are then instructed to paste somewhere within your blog’s codes. After half an hour or so, the feedflare image would show after the first post. Now, Feedburner has taken this functionality and added pizzazz into it. Now, you don’t have to waste your space with just the feedflare graphic, you can use it to run an Adsense ad. If you have an existing account with Adsense, you simply need to integrate your Adsense into feed burner and when you paste the code into your web site, the code would show ads instead. Pretty nifty, except there are only two Adsense formats you could choose from — the 300×250 and the 468×60 text or image ads.

Now, what is the point of this again? You can just as simply insert Adsense ads after the first post of your blog quite easily, believe me. What I await for is the day when we’re given the option to integrate Adsense into the feed itself, now THAT’s groovy.

Filed under: AdSense for Feeds