Adsense Now

Google sure is working hard lately what with the new updates coming about like there’s no tomorrow. So far, aside from reducing the clickable zone areas, everything’s been good. These two new updates also are and I quite like them. The first would be the Google Gadget Ads. It’s basically some sort of a “fun” ad format by Adsense. You cannot, exactly, install gadgets ads on your web sites or blogs to appear as is. Basically you need to install the usual Adsense ad units and enable image ads. The most common formats wherein the gadgets ads appear are: the skyscrap, the leaderboard and the rectangle.

Google describes gadget ads as “mini sites” and they sure do look like mini sites. It’s a search function built into the advertisement. All one needs to do is to enter the URL and then there you go. I think visitors would be amused by a gadget ad on your web site and might play with it for a while which transforms into longer page views for you. And since it’s not stuck as is and they don’t get to see the gadget ad 24/7, their curiosity is piqued.

The other new feature would be the new Adsense pixel ads. If you’ve ever come across blogs with small square advertisements before, those are the newly-famous 125×125 pixel ads. It seems Google is toying with the idea of using the format for Adsense. As with the other new features, this one’s also still in beta so you might not get to see them around that much. The new pixel ad format was spotted by Darren Rowse on a 336×280 ad unit. If you have the ad format installed, you might want to check back once in a while to see if Adsense tests the pixel ads on your domain.

Filed under: AdSense News